
In today’s hyperconnected world, where streaming video has become an integral part of our daily lives, Internet Service Providers (ISPs) and content providers are engaged in a relentless battle to deliver top-notch video experiences to their customers. However, traditional methods of monitoring video stream quality from the 2000s have found themselves become useless due to HTTPS encryption.
As ISPs strive to ensure seamless streaming, they’ve come to realize that merely measuring encrypted network traffic falls short in providing a true assessment of the viewer’s experience. So, how can ISPs and content providers truly gauge the quality of the videos their customers watch? The answer lies in a measurement setup that puts itself into the position of the viewer. In this post, we explain the background, discuss the solution of encrypted stream monitoring, and finally unravel our technology. We explore why we believe this to be the best possible video quality assessment method and provide some real-life examples. Are you sitting tight?
Let’s dive in.
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